Privacy and Cookie Policy
This Privacy and Cookie Policy explains how personal data is collected, used, stored and protected when you visit bymrjohnson.com, contact us, subscribe to email updates, leave a comment or interact with website features.
It also explains how this website uses cookies and similar technologies and how you can manage your cookie preferences.
1. Personal data we collect
The personal data collected depends on how you use the website.
Information you provide directly
We may collect information that you provide when you:
send an email;
submit a contact form;
subscribe to a newsletter or email update;
leave a comment;
respond to a reader survey or question; or
otherwise communicate with us.
This information may include your:
name;
email address;
website address;
message or comment;
subscription preferences; and
any other information you voluntarily provide.
Please avoid sending sensitive personal information unless it is genuinely necessary.
Information collected automatically
When you visit the website, certain technical information may be processed automatically by the website, hosting provider, security services, consent-management system and any analytics tools you have accepted.
This may include:
IP address;
browser and device type;
operating system;
approximate location;
referral source;
pages viewed;
date and time of visits;
interactions with website features;
cookie identifiers;
consent preferences; and
security and server-log information.
Information received from third parties
Limited information may also be received from service providers such as analytics providers, newsletter platforms, affiliate networks, social-media platforms and embedded-content providers.
The information received depends on the service, your privacy settings and the cookie choices you make.
2. How and why we use personal data
We use personal data only when we have a valid reason and legal basis for doing so.
Responding to messages
When you contact us, we may use your name, email address, message and relevant technical information to:
read and respond to your enquiry;
provide information you requested;
maintain an appropriate record of the communication;
discuss a potential collaboration or agreement; and
prevent spam, abuse and security problems.
The legal basis is normally our legitimate interest in communicating with readers and operating the website.
Where your message relates to a potential contract, sponsorship, service or collaboration, processing may also be necessary to take steps at your request before entering into a contract.
Contact messages are normally retained for up to 12 months after the matter has been resolved, unless a longer period is reasonably necessary for legal, administrative or security purposes.
3. Newsletter and email subscriptions
When you subscribe to a newsletter or email update, we may use your email address and, where provided, your name to send the emails you requested.
The legal basis is your consent.
You can unsubscribe at any time by using the unsubscribe link included in an email or by contacting us.
Withdrawal of consent does not affect processing carried out before consent was withdrawn.
Subscription information is retained until you unsubscribe. After unsubscribing, limited information may remain on a suppression list so that your opt-out request can continue to be respected.
The newsletter provider may process information such as your email address, subscription status, email delivery information and interactions with newsletter emails.
4. Comments
When comments are enabled and you leave a comment, we may collect:
the information entered in the comment form;
your chosen display name;
your email address;
your website address, if provided;
your IP address;
browser information; and
technical information used for moderation and spam detection.
Your comment and display name may be published publicly.
The legal bases for this processing are:
your consent to submit and publish the comment; and
our legitimate interests in moderating discussions, preventing spam and maintaining website security.
Comments may remain available for as long as the associated article remains published. You may contact us to request that a comment be removed or anonymised.
5. Website operation and security
Technical information may be processed to:
display and deliver website pages;
maintain website functionality;
identify technical problems;
prevent spam, fraud and malicious activity;
investigate security incidents;
create website backups; and
protect the website and its visitors.
The legal basis is our legitimate interest in operating and protecting the website.
This information may be processed by:
Bluehost
Wordfence
- WordPress
Server, security and spam-protection logs are retained according to the settings of the relevant provider and only for as long as reasonably necessary for security, troubleshooting or legal purposes.
6. Legal bases for processing
Depending on the circumstances, we rely on one or more of the following legal bases.
Consent
We rely on consent for activities such as:
sending newsletters;
activating non-essential analytics;
activating affiliate tracking cookies;
loading tracking-based embedded content; and
other optional processing presented through the cookie banner.
You may withdraw your consent at any time.
Legitimate interests
We may rely on legitimate interests to:
operate and secure the website;
prevent spam and abuse;
respond to ordinary enquiries;
maintain necessary records;
diagnose technical problems; and
understand website performance through low-impact methods where legally permitted.
Before relying on legitimate interests, we consider whether those interests are outweighed by your privacy rights.
Steps before or performance of a contract
Processing may be necessary when you ask us to discuss or carry out a collaboration, service, sponsorship or other agreement.
Legal obligations
We may process or retain information where this is necessary to comply with tax, accounting, legal or regulatory requirements.
7. Cookies and consent management
Cookies are small files stored on your computer, phone or other device when you visit a website.
This website may also use similar technologies, including local storage, scripts, pixels, tags, embedded-content identifiers and tracking links.
We use Cookiebot CMP by Usercentrics to:
display the cookie-consent banner;
provide information about cookies and trackers;
record and remember your consent preferences;
prevent consent-dependent services from being activated before permission is given;
maintain a record of consent choices; and
allow you to change or withdraw your consent.
When loading the consent banner, Cookiebot may process information including the website URL, browser language, user agent and IP address. This information is used to provide the appropriate banner and regional configuration.
After you make a consent choice, Cookiebot records a consent identifier and your selected consent categories so that your choice can be remembered and documented.
Cookiebot is provided by Usercentrics A/S, Denmark.
Cookie categories
The website may use the following categories.
Necessary cookies
Necessary cookies support essential website functions, security and the recording of consent preferences.
These cookies cannot normally be disabled through the consent banner because the website or consent-management system requires them to operate.
Preference cookies
Preference cookies allow the website to remember optional choices or settings.
Statistics cookies
Statistics cookies help us understand how visitors use the website, including which pages are viewed and how visitors reached the website.
Where consent is required, these cookies are not activated unless you select the relevant category.
Marketing cookies
Marketing cookies and similar technologies may be used by affiliate networks, advertising services, social-media platforms or embedded-content providers to measure referrals or track interactions.
Where consent is required, these technologies are not activated unless you select the relevant category.
Current cookie declaration
The following Cookiebot declaration contains the current list of cookies and trackers detected on the website, together with their categories, providers, purposes and available retention information.
It also allows you to review, change or withdraw your consent.
The cookie list and the declaration’s own update date are maintained automatically by Cookiebot following website scans.
We review Cookiebot scan reports and correct unclassified or inaccurate entries where necessary. However, because website technology can change, recently introduced cookies or trackers may not appear until the next scan or manual review.
8. Managing your cookie preferences
When you first visit the website, the cookie banner allows you to:
accept all available cookie categories;
reject non-essential cookies; or
select individual categories.
No optional cookie category is treated as accepted simply because you continue browsing the website.
You can change or withdraw your consent at any time through:
the consent controls displayed in the Cookie Declaration above;
the Cookiebot privacy-settings control, where displayed; or
the Cookie Settings link available in the website footer.
Withdrawing consent does not affect processing that took place while valid consent was active.
Rejecting non-essential cookies does not prevent you from reading the website’s normal articles. Certain external media, embedded content or optional features may remain unavailable until the relevant consent is provided.
9. Website analytics
With your consent, we may use:
Google Analytics 4
Analytics services may process information such as:
pages viewed;
time spent on pages;
device and browser information;
approximate location;
referral source; and
interactions with website content.
We use this information to understand which motorcycle articles are helpful, improve website performance and plan future content.
Consent-dependent analytics tools are controlled through Cookiebot and are not intended to be activated unless the relevant consent has been given.
10. Affiliate links
Some articles may contain affiliate links.
When you click an affiliate link, an affiliate partner or network may receive information such as:
the referring page;
the date and time of the click;
a referral or campaign identifier;
browser or device information; and
a cookie or similar identifier.
This information may be used to determine whether a purchase or another qualifying action should be attributed to byMr.Johnson.
Where affiliate tracking requires non-essential cookies or similar technologies, those technologies are controlled through Cookiebot and are not intended to be activated before the relevant consent has been given.
11. Embedded content
Articles may include externally provided content such as:
YouTube videos;
Instagram posts;
maps;
audio players; or
other externally hosted media.
Embedded content may behave as though you visited the provider’s website directly.
When the content is loaded, the provider may receive your IP address, browser information and details about your interaction with the embedded content. It may also use cookies or similar technologies.
Where consent is required, the embedded content or its tracking functionality is controlled through Cookiebot and remains blocked until the appropriate consent is given.
Processing carried out by the external provider is also governed by that provider’s own privacy policy.
12. Who we share personal data with
We do not sell your personal data.
We may share limited personal data with service providers that help us operate the website, including:
website hosting providers;
email and contact-form services;
newsletter providers;
Cookiebot and Usercentrics;
analytics providers;
website security and spam-protection services;
backup and cloud-storage providers;
affiliate networks;
embedded-content providers;
professional advisers; and
public authorities where disclosure is legally required.
These providers receive only the information reasonably necessary for their role.
Where a provider processes personal data on our behalf, appropriate data-processing arrangements are used where required.
13. International data transfers
Some service providers may process personal data outside the European Economic Area.
Where personal data is transferred to a country that is not covered by a European Commission adequacy decision, an appropriate transfer mechanism will be used where required.
This may include European Commission Standard Contractual Clauses together with any necessary supplementary safeguards.
Information about a particular provider’s processing locations and transfer safeguards can usually be found in that provider’s privacy documentation.
14. How long we retain personal data
We retain personal data only for as long as reasonably necessary for the purpose for which it was collected.
Retention periods depend on:
the type of information;
the reason it was collected;
the settings of the relevant service provider;
security requirements; and
applicable legal or accounting obligations.
Specific retention periods are described in the relevant sections of this policy where possible.
Cookie durations and information about detected trackers are shown in the Cookiebot Cookie Declaration.
At the end of an applicable retention period, personal data is deleted, anonymised or retained only where continued storage is legally required.
15. Whether you must provide personal data
Providing personal data is generally optional.
However:
we need an email address or another contact method to respond to a message;
we need an email address to provide a newsletter subscription;
information required by the comment form is needed to publish a comment; and
some technical information is necessary to display and protect the website.
Choosing not to provide optional information does not prevent you from reading publicly available articles.
16. Your privacy rights
Under applicable data-protection law, you may have the right to:
request access to your personal data;
request correction of inaccurate or incomplete information;
request deletion of your personal data;
request restriction of processing;
object to processing based on legitimate interests;
request data portability;
withdraw consent at any time; and
object to direct marketing.
To exercise a privacy right, email:
bymr.johnson@gmail.com
We may ask for information necessary to confirm your identity before acting on a request.
We will respond without undue delay and normally within one month, subject to any lawful extension.
Privacy rights are not absolute. A request may sometimes be limited or refused where permitted by law. Where required, we will explain the reason.
17. Complaints
Please contact us first if you have concerns about how your personal data has been handled.
You also have the right to lodge a complaint with the Dutch supervisory authority:
Autoriteit Persoonsgegevens
Depending on where you live or work, you may also have the right to contact another competent data-protection authority.
18. Automated decision-making
We do not use personal data to make solely automated decisions that produce legal or similarly significant effects for website visitors.
19. Security
We take reasonable technical and organisational steps to protect personal data against accidental loss, misuse, unauthorised access, alteration or disclosure.
These measures may include:
secure website connections;
access controls;
software and plugin updates;
backups;
spam protection; and
security monitoring.
However, no website, storage system or internet transmission can be guaranteed to be completely secure.
20. Third-party websites
The website contains links to third-party websites.
We are not responsible for the privacy practices, security or content of those websites. You should review their privacy information before submitting personal data or accepting their cookies.
21. Changes to this policy
We may update this Privacy and Cookie Policy when:
website features change;
new service providers are introduced;
affiliate programmes are added;
processing activities change; or
legal requirements are updated.
The latest version will always be published on this page.
The “Last updated” date at the top refers to the surrounding Privacy and Cookie Policy and must be updated manually when meaningful changes are made.
The Cookiebot Cookie Declaration has its own automatically maintained scan and update information.
22. Who is responsible for your personal data?
bymrjohnson.com is operated by:
Trade name: byMr.Johnson
Location: The Netherlands
Dutch Chamber of Commerce number(kvk): 93078676
Email: bymr.johnson@gmail.com
The operator named above is the data controller responsible for the personal data described in this policy.
For questions about privacy, cookies or the use of your personal data, contact us using the email address above.
Last updated: 30 July 2026